Meta ad creatives
Static ads for Facebook and Instagram in feed and story sizes, built around different hooks so you're testing ideas — not just colours. Each one comes with its headline and primary text.
Hey, I'm Azan
Ad Creative
Designer
Ads should stop the scroll. Then sell.
I design Meta ad creatives and product mockups for D2C brands — built around angles you can test, not just pretty pictures. The first call is free.
Book a call#01Meta ad creatives
#02Product mockups
#03Brand identity
#04Ad copy and angles
Brands and teams I've worked with
- Saifee Enterprises
- Steer Media
How I build an ad
Every ad is built in layers.
- 1The productFront and centre. If it isn't the hero, nothing else matters.
- 2The hookOne line that stops the thumb. I test a few.
- 3The offerA reason to act now, not someday.
- 4The CTAOne clear action. Nothing to think about.
Then the real work
One ad is a guess. Twenty is a test.
I build each idea into a set of angles, you run them, and we make more of whatever wins.
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Behind the ads
Design that earns the click.
I'm Azan, a freelance designer from Pakistan. I studied Communication Design at Karachi University, worked as a Senior Graphic Designer at Steer Media, and now work directly with D2C brands on their paid social.
I don't hand over a pretty file and disappear. I plan the angles, write the copy for each creative, and make more of whatever actually wins in your ad account.
8+years designing for brands
Sr.Graphic Designer at Steer Media, 2024–25
2022Communication Design graduate, University of Karachi
3-minute video
Watch this before we talk.
How I plan, design and test ad creatives — and whether we'd be a good fit.
Video coming soon
Meanwhile, the work below says most of it.
Projects
Selected work
Services
What I can do for you
Most brands start with ad creatives and add mockups once they see what's working.
Product mockups
Realistic product visuals for ads, your store and launches — lifestyle scenes, packshots and colourway variants — without booking a photoshoot every time.
Brand identity
Logo, colour, type and a simple guide your team will actually follow — designed with ads in mind, so your brand still looks like itself in a tiny feed square.
Process
How we'll work
No long onboarding. You see creatives fast, then we improve from real numbers.
Quick call
Your product, your customer, and what's running right now. 20 minutes.
Angle plan
I map the hooks worth testing, so every creative has a reason to exist.
First batch
Ready-to-upload creatives with copy. You give feedback, I revise.
Test and scale
We look at what wins and I make more of it. Losers get cut, not defended.
Packages
Pick a starting point
Not sure which one fits? Book a call and I'll tell you honestly.
Custom one-off
See how I work before committing.
- 6 static ad creatives
- 3 different angles
- Feed and story sizes
- Headline and primary text for each
- 2 rounds of revisions
Custom / month
A steady supply of new ads to test.
- 20 static ad creatives a month
- Monthly angle plan
- Results review — more of what wins
- Product mockups included
- Priority turnaround on WhatsApp
Custom one-off
For new brands getting ready to run ads.
- Logo and brand identity
- Colour, type and simple guidelines
- 10 launch ad creatives
- Social media templates
FAQ
Questions brands ask
What kind of brands do you work with?
Direct-to-consumer brands running paid ads on Facebook and Instagram — apparel, activewear, skincare, phone accessories, gadgets and similar physical products.
What do I get in an ad creative batch?
Static ads built around different angles and hooks, sized for feed and stories, with the headline and primary text written for each one. You upload them and start testing.
Do you write the ad copy as well?
Yes. Every creative comes with its headline and primary text, written to match the angle the ad is testing.
What sizes do you deliver Meta ads in?
4:5 and 1:1 for the Facebook and Instagram feed, and 9:16 for Stories and Reels.
How does pricing work?
There are three packages above. Each one is quoted after a short call, once I understand your product and what's already running.
Can you work with my time zone?
Yes. I'm based in Pakistan and work with clients in the US, UK and elsewhere. We'll have overlap hours for calls, and I turn feedback around quickly.
Let's make your next winning ad.
Book a 20-minute call. I'll look at what you're running and tell you what I'd change — even if we don't end up working together.
Or just send a message.
Tell me about your brand and I'll reply by email, usually within a day.